Privacy Policy

Nothing personal. Ever.

Drift does not collect:

• Your identity (name, email, Apple ID, IP address)
• What sounds you play or mixes you save
• Your listening habits or session content
• Location (precise or approximate)
• In-app purchase history
• Audio recordings or microphone access
• Any identifier that could be linked to you as a person

What we collect from the app: Drift (v1.5) includes optional, anonymous analytics that are disabled by default. If you choose to opt in, we collect aggregate usage counts (app opens, session starts, sounds played). We cannot link any event back to you as an individual.

All audio files are bundled with the app during installation.When you download Drift from the App Store, the total download is approximately 15 MB (audio files + app binary). These files are stored in your device's local sandbox.

No streaming. No network requests.When you play a sound, it's read from local storage and played through your device's audio output. Nothing is sent over the internet.

Your saved mixes (Mix Memory) are stored locally.When you save a mix, we store the orb positions and volume levels in your device's local storage (UserDefaults). This data never leaves your device.

Available in v1.5: Anonymous version checking notifies you of available updates.

This feature checks Apple's iTunes API once per week to see if a newer version of Drift is available. It has a 3-second timeout and works seamlessly on spotty connections. The check is anonymous (only sends the app's Bundle ID: com.ekochestudios.Drift) and works regardless of your analytics preference.

Why we do this: To deliver new features and content to Premium and Founding Member users, and to ensure you have the latest bug fixes and stability improvements.

Privacy note:No personal data is transmitted. The check happens in the background and won't interrupt your experience. If the check fails (poor network), the app continues working normally. This is an offline-first design.

If you purchase Lifetime Access ($4.99), the transaction is processed by Apple, not Ekoche Studios.

What Apple collects:

• Your Apple ID and payment information
• Purchase history (stored in your Apple account)
• Receipt data (encrypted)

What Ekoche receives: A cryptographic receipt that proves you purchased Lifetime Access. This receipt is stored locally on your deviceand never transmitted to our servers (because we don't have servers).

We do not receive your name, email, credit card number, or any personal information from Apple.

Drift requests the following iOS permissions:

• Audio playback: To play ambient sounds (required for the app to work)
• Background audio: To continue playing sounds when the app is in the background
• Haptic feedback (optional): To enable Heartbeat Rhythm (Lifetime feature)
• Local network (optional): To discover AirPlay speakers and TVs for audio output

Drift does not request:

• Microphone access
• Camera access
• Location access
• Contacts access
• Photo library access
• Calendar access
• Notifications (no push notifications)

Drift (v1.5) uses the following third-party services:

• Apple StoreKit — Processes in-app purchases. Ekoche never receives your payment details. See the In-App Purchases section above.
• Firebase Analytics (opt-in only) — Anonymous, aggregate usage counts. Disabled by default. No IDFA, no ATT prompt, no cross-app tracking. You choose on first launch and can change your mind in Settings at any time.
• Apple iTunes Lookup API — Anonymous version checking (Bundle ID only). Checks once per week to notify you of available updates.

We do not use Mixpanel, Segment, Facebook SDK, Crashlytics, or any behavioral tracking service. Drift remains offline-first.

This privacy policy applies only to the Drift iOS app.

Our website (ekoche.com) uses Google Analytics and Meta Pixel to measure marketing effectiveness. Your app data is never connected to website data. These are separate systems.

See our global privacy policy for details about website tracking.

We can't sell your data because we don't have it.

Since Drift collects zero personal data, there is nothing to:

• Request access to personal data (we don't have any)
• Request deletion of personal data (we don't have any)
• Opt out of analytics (go to Settings in the app — your choice is respected immediately)

Your soundscapes, saved mixes, and preferences stay on your device. You own your data. We never see it.

Drift is safe for children because we collect zero personal data from anyone, including children under 13.

The current version of Drift collects zero data from anyone. Since we collect nothing, this is inherently true.

If we change our privacy practices, we will:

• Update this page
• Update the app description in the App Store
• Increment the app version number

We will never retroactively collect datafrom previous versions. If you don't update the app, your privacy is preserved.

Last updated: April 20, 2026 (v1.5 — Added opt-in anonymous analytics, App Store version checks, Firebase Analytics disclosure, updated third-party services)